The text box is limited to 256 characters, so if you have a long list of query parameters to exclude, this will not be the best option for you. This is a quick and easy way to exclude query parameters and can be a good option if you have a handful to exclude, but there are some limitations. Under Admin > View Settings > Exclude Query Parameters, list the query parameters that you want to exclude from your page paths. One way to remove query parameters from pages is through the View Settings. Your developers should remove these parameters from your URLs, or skip ahead to the Google Tag Manager (GTM) solutions in this post. Data is collected at the property level, so the View Settings and filters do not stop the data from being collected and violates Google's Terms of Service.
Excluding query parameters can significantly help to streamline reporting.Īn important note before we get started: Personally Identifiable Information (PII) can not be removed with View Settings or filters. For Standard Google Analytics customers, this can also be a huge problem if you're reaching high cardinality, in which case you'll start to see your pages grouped into (other). These query parameters make it difficult to measure our page performance because we have to sum across multiple variations of the same page.
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